Give landlords a reason to choose you
A tenant benefit they can actually talk about.
Most letting agents offer landlords the same core managed service: rent collection, maintenance, compliance and inspections. Important, but difficult to differentiate.
Rent Rewards gives you something tangible to add to the landlord conversation: a white-label tenant benefits portal with exclusive discounts from 300+ brands. Your agency gets the credit, tenants get everyday savings, and you can earn a new revenue share. No tech burden. No setup cost. Live in 48 hours.
300+ brand discounts
Everyday savings across groceries, utilities, broadband, homeware, travel and more.
Property-related discounts
Useful landlord offers too, including services like boiler repair, home cover and property essentials.
Fully branded to you
A visible value-add your team can reference in landlord pitches and reviews.
£0 cost, revenue share included
No setup fee, no tech burden and no ongoing platform management for your team.
Exclusive discounts from 300+ brands tenants already use, live on the platform now
Exclusive offers across groceries, utilities, broadband, homeware, electricals, wellbeing, travel, entertainment and more. Updated monthly.
Spent by UK renters each year on non-rent, non-bill essentials. Groceries, home goods, broadband, utilities and more. Exclusive discounts on this spending create real, measurable value for tenants.
Of UK shoppers used discounters in the past year, driven by the need to stretch budgets further (Mintel, 2024). Tenants are actively seeking discounts. Your landlords can be the ones providing them.
Brands already live on the platform with exclusive offers, from Ocado and O2 to Ninja and Iceland. Your tenants are spending with these brands already. Now your agency connects them.
From first call to live in four steps
We handle the platform. You own the relationship. Your lettings team spends zero time managing it.
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Step 11
30-minute call
We talk through your portfolio, your landlord mix, and what you want this to do for your agency. Whether that is winning new instructions, improving landlord conversations, or generating additional revenue.
No commitment. No hard sell.
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Step 22
We build your branded portal
Your logo, your colours, your agency's name. Tenants see a benefits hub that looks like it came from you, because as far as they are concerned, it did. Delivered within 48 hours.
White-label, ready in 48 hours. No cost to your agency.
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Step 33
We agree how to invite your tenants
We work with you to agree the invitation process. That might be a direct integration with your CRM, a manual CSV upload to our portal, or including a link in your move-in welcome packs. We provide co-branded materials for both landlord and tenant communications.
We fit around your existing workflow.
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Step 44
It runs. You earn.
Tenants access exclusive offers from 300+ brands. Purchases generate revenue share paid to your agency quarterly. You receive engagement data to reference at landlord reviews. We manage all platform updates, brand relationships, and tenant enquiries.
Zero ongoing overhead for your team.
A better tenant experience gives landlords more to talk about
In a more competitive rental market, agents need more than the standard managed service story. Rent Rewards gives you a visible tenant benefit and practical landlord savings that are easy to understand, easy to explain and useful from day one.
Tenants are under more financial pressure and expect more from the organisations around their home. A simple, useful benefit can help landlords show they are thinking beyond rent collection and repairs.
A better tenant experience does not replace good property management, but it gives landlords another practical way to support tenants throughout the tenancy. That gives your agency a more rounded value proposition.
Rent Rewards gives your agency a stronger story on both sides of the tenancy: tenants get exclusive savings on everyday brands, while landlords can also access useful property-related discounts such as boiler repair, home cover, maintenance support and home essentials.
- Exclusive discounts on 300+ brands tenants already use
- A stronger move-in experience from day one
- Ongoing value throughout the tenancy
- A practical benefit that helps your landlord proposition stand out
What you can offer landlords that others cannot
In a market where agents compete on price, Rent Rewards lets you compete on value. Here is what that looks like in a pitch.
- Rent collection and arrears management
- Maintenance and repairs coordination
- Compliance and safety certificates
- Periodic inspections
- Periodic tenancy management
- Section 13 rent review notices
- PRS database registration support
- Void management
- Rent collection and arrears management
- Maintenance and repairs coordination
- Compliance and safety certificates
- Periodic inspections
- Periodic tenancy management
- Section 13 rent review notices
- PRS database registration support
- Void management
- Tenant rewards website and app, branded to your agency
- Exclusive discounts from 300+ brands for every tenant
- Landlord discounts on property-related services and home essentials
- A pitch asset landlords remember and repeat
- Passive revenue share on tenant purchases
A new income stream that requires nothing from your team
When tenants use the platform to access exclusive discounts from brand partners, a share of that revenue flows back to your agency. You do not fulfil anything, manage anything, or chase anything. The platform runs in the background and the revenue runs with it.
The more landlords and tenants you activate, the more it compounds. Revenue is paid quarterly. There are no setup costs, no minimum commitment, and no ceiling.
Build a bespoke forecast with our revenue calculatorpaid quarterly £72,000
Illustrative only. Actual revenue depends on portfolio size, tenant activation, and purchase behaviour. Use the revenue calculator above for a bespoke forecast.
What you are giving your landlords to talk about
Their tenants save money on everyday spending
Exclusive discounts on groceries, utilities, broadband, homeware and more. It gives landlords a practical way to support tenants with everyday costs.
They stand out from neighbouring landlords
In a street of similar buy-to-lets, being the landlord who gives tenants exclusive access to 300+ brand discounts creates a clear point of difference.
A better move-in experience from day one
New tenants arrive to a welcome pack with live exclusive offers on moving costs, furniture and home essentials. It sets a positive tone for the whole tenancy from the very start.
Demonstrates genuine care beyond rent collection
Landlords who want to be known as good landlords now have something tangible to point to, rather than just saying it.
A benefit competing properties do not offer
When a tenant is choosing between two similar properties, exclusive access to 300+ brand discounts is a real and memorable point of difference at the moment of decision.
Something to point to beyond property management
When landlords ask what they are getting for their management fee, you now have an answer that goes beyond compliance and maintenance.
Things agents ask us
Does this cost our agency anything?
No. There is no fee for agents to access, deploy, or distribute the platform. Our model is funded through the affiliate relationships with the 300+ brands on the platform. You get the service free and earn a revenue share when tenants make purchases.
Will this actually help with landlord retention?
Rent Rewards gives landlords something tangible to offer tenants and gives your agency something more memorable to discuss than fees alone. It is not a guaranteed retention tool, but it can strengthen your landlord proposition by adding visible tenant value and a potential revenue share.
How much work is this for our team?
Very little. We configure the platform, apply your branding, manage the brand offers, and handle any tenant enquiries about the platform. The only thing we need from your side is to agree the tenant invitation process, which can be a direct CRM integration, a manual CSV upload to our portal, or a simple link added to your existing welcome communications. We provide all the copy and materials you need for landlord and tenant communications.
How does the revenue share work?
When tenants use the platform to access exclusive discounts and complete a purchase with a brand partner, a commission is generated via our affiliate network. A share of that is paid to your agency quarterly. The amount depends on portfolio size, tenant activation, and purchase behaviour. We model the numbers for your specific portfolio on a call, or you can use our revenue calculator to build a bespoke forecast.
Can we pilot it before rolling out across the full portfolio?
Yes. Rather than rolling out across your whole portfolio, we can start with a single region or branch first. You activate the platform for the tenants in that area, measure engagement over 60 to 90 days, and use that data to make the case for a wider rollout. There is no minimum commitment and no cost to start, so the risk of piloting is zero.
What does the branded portal actually look like?
It is a clean, modern benefits hub carrying your agency logo and colours. Tenants see curated exclusive offers from brands they recognise, organised by category. It works on desktop and mobile, and tenants access it via a simple branded link included in their welcome communications. We can show you a live demo on a call.
Lettings Agencies
Give landlords a reason to stay.
Give your agency a reason to win.
A 30-minute call is all it takes to see how Rent Rewards fits your portfolio, with a live demo and a revenue model built around your numbers.
Prefer to reach us directly? Visit our contact page.
No hard sell. We will show you what it looks like for your agency specifically.